{"id":32587,"date":"2021-06-16T15:34:20","date_gmt":"2021-06-16T18:34:20","guid":{"rendered":"https:\/\/www.ccbc.org.br\/publicacoes\/uncategorized\/imersao-ao-canada\/"},"modified":"2023-02-09T08:57:43","modified_gmt":"2023-02-09T11:57:43","slug":"a-deep-dive-into-canada","status":"publish","type":"post","link":"https:\/\/www.ccbc.org.br\/en\/publicacoes\/news-ccbc\/a-deep-dive-into-canada\/","title":{"rendered":"A Deep Dive into Canada"},"content":{"rendered":"<h2><em>Second edition of the Canada Day CCBC Online Festival provides connections in culture, education, art, and leisure, as well as significant bilateral business opportunities<\/em><\/h2>\n<p>By Estela Cangerana<\/p>\n<p>The last week of this month will bring a deep dive into the prospects for relationships with Canada. From June 28 to July 2, the second edition of <a href=\"https:\/\/www.ccbc.org.br\/canadaday\/\" target=\"_blank\" rel=\"noopener\">Canada Day CCBC Online Festival<\/a> will spotlight debates about the major economic segments, the country&#8217;s regional diversity, diplomatic relations, immigration, culture, education, and tourism. Repeating the successful format that <a href=\"\/?p=28636\" target=\"_blank\" rel=\"noopener\">attracted over 5,000 people at last year&#8217;s event,<\/a> live virtual sessions will bring together experts from different fields, for both presentations and questions clarification for the general public, and, in parallel, the event&#8217;s website will offer an extensive complementary content<\/p>\n<p>The <a href=\"https:\/\/www.ccbc.org.br\/canadaday\/#programacao\" target=\"_blank\" rel=\"noopener\">program will deal with themes of high global relevance<\/a>, such as the latest trends in energy generation, Artificial Intelligence (AI) and new technologies, innovation in agribusiness, and the future of health care. At the same time, the agenda will also address the more traditional issues that are part of the Brazil-Canada bilateral relationship, such as studying in the solid Canadian educational system, working in the country, immigration and investments, and tourist experiences.<\/p>\n<p>The discussions at the festival will also explore the geographic diversity of the themes. The province of Alberta, for example, dominates the discussion on energy transformation, because this region is Canada&#8217;s largest producer of oil and natural gas, and counts its wind, solar, bioenergy, and geothermal resources, as important assets. In this province, investments in the digital transformation of the energy and environment sector are expected to reach a total of CAD 5.8 billion by 2024, which is about 25% of the entire amount to be invested in this segment, in Canada. The city of Calgary, meanwhile, is expected to lead the energy transition.<\/p>\n<p>When it comes to technology, Edmonton, in the same province, stands out for being the second largest Artificial Intelligence ecosystem in Canada, which attracts a thriving video game industry.<\/p>\n<h2>Innovation in agribusiness<\/h2>\n<p>Moving further into the center of the country, in the province of Manitoba, the brightest area is technology applied to the agricultural sector, one of the region&#8217;s strong businesses. The Prairies are recognized as Canada&#8217;s breadbasket. In Winnipeg, large agricultural and food processing companies, research centers, and national institutions, have forged an ecosystem dedicated to the agribusiness, which is worth getting to know.<\/p>\n<p>Another intensively farmed area, and which has much to offer in terms of agricultural innovation, is the Fraser Valley in British Columbia, on Canada&#8217;s west coast. In this area, what is most striking is the model applied on the farms, due to the revenue results per cultivated hectare.\u00a0 There are almost 67,000 hectares of high-quality land spread over several communities, with gross revenues exceeding US$ 1.5 billion and generating 11,000 local jobs.<\/p>\n<h2>On education, work and immigration<\/h2>\n<p>Still keeping our focus on the west coast, in the province of British Columbia, another prominent feature is the educational model. In Vancouver, the University Canada West is one of the study centers with an MBA program that combines professional training, direct access to the innovation ecosystem, and strong investment in networking for those who intend to become entrepreneurs in the country.<\/p>\n<p>The high level of education offered by Canadian institutions, with close contact with the labor market, is a global reference and annually attracts thousands of Brazilian students to many different universities across the country. But in addition to the opportunities in British Columbia, the Canada Day Festival will also feature sessions addressing the educational system and its experiences, with EduNova, in the province of Nova Scotia, and the country&#8217;s scholarship system, which can also lead to other equally prestigious institutions.<\/p>\n<h2>Healthcare and other opportunities<\/h2>\n<p>For those who intend to study, work or invest in Canada, it will be valuable to follow the session that will address the opportunities of the Greater Montreal area, in the province of Quebec.\u00a0 The region is not only a major hub of Information Technology, but also stands out for innovation in the area of health care, one of the most promising sectors for the coming years.<\/p>\n<p>In this segment, by means of strategic partnerships, the development of solutions and new businesses, including product representation or distribution, should gain extra impetus, both for Canadians and Brazilians. These partnerships will be another theme analyzed during the festival program organized by CCBC.<\/p>\n<p>To complete the picture, it would be impossible to forget a session on the incredible experiences offered by Canada&#8217;s many tourist attractions. The country is plenty of natural beauty, art, history, culture, and traditions, in both winter and summer tours.<\/p>\n<p><em>Canada Day CCBC Online Festival<\/em><\/p>\n<p><em>From June 28 to July 02<\/em><\/p>\n<p><em><a href=\"https:\/\/www.ccbc.org.br\/canadaday\/\" target=\"_blank\" rel=\"noopener\">Additional Information<\/a> and <a href=\"https:\/\/ccbc-org-br.zoom.us\/webinar\/register\/WN_9Z4bvqv2QdyFamQk0BzJWA\" target=\"_blank\" rel=\"noopener\">registrations here<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Second edition of the Canada Day CCBC Online Festival provides connections in culture, education, art, and leisure, as well as significant bilateral business opportunities\u00a0<\/p>\n","protected":false},"author":25,"featured_media":32549,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"<h2><em>Parceria apoiar\u00e1 empresas que integram o Projeto Brasil Sweets and Snacks a alcan\u00e7arem o mercado canadense, com abertura de oportunidades e rodadas de neg\u00f3cios<\/em><\/h2>\r\nPor Estela Cangerana\r\n\r\nO Canad\u00e1 j\u00e1 estava na mira das ind\u00fastrias brasileiras de chocolates, amendoins, balas e snacks, mas agora a conquista desse mercado ganhou um grande facilitador. A associa\u00e7\u00e3o representante do setor, a Abicab, em conjunto com a Ag\u00eancia Brasileira de Promo\u00e7\u00e3o de Exporta\u00e7\u00f5es e Investimentos (ApexBrasil), por meio do <em>Projeto Brasil Sweets and Snacks<\/em>, acabam de fechar uma parceria com a CCBC para apoiar as a\u00e7\u00f5es de abertura do Canad\u00e1 para os produtos <em>Made in Brazil<\/em>.\r\n\r\nO acordo prev\u00ea uma s\u00e9rie de a\u00e7\u00f5es, entre webinars de apresenta\u00e7\u00e3o de oportunidades e detalhamento do potencial de mercado, reuni\u00f5es preparat\u00f3rias e rodadas de neg\u00f3cio com compradores canadenses. As iniciativas j\u00e1 come\u00e7aram a acontecer e devem culminar com a participa\u00e7\u00e3o das empresas brasileiras do setor na segunda edi\u00e7\u00e3o do <a href=\"https:\/\/www.ccbc.org.br\/brazilianweek\/\">\u00a0<\/a>, entre os dias 7 e 10 de setembro deste ano.\r\n\r\nSegundo o presidente da Abicab, Ubiracy Fons\u00eaca, a parceria fortalece o trabalho do <em>Projeto Brasil Sweets and Snacks<\/em>, que tem o Canad\u00e1 como alvo, devido a seu alto potencial. \u201cEntre 2018 e 2020, o setor apresentou crescimento de 158% em valor nas exporta\u00e7\u00f5es para o mercado canadense. O ambiente comercial amig\u00e1vel e uma variedade de importadores em todo o pa\u00eds indicam uma boa oportunidade para a entrada de produtos brasileiros\u201d, diz.\r\n\r\n\u201cAl\u00e9m disso, o pa\u00eds possui uma grande rede de acordos comerciais e cinco em fase de negocia\u00e7\u00e3o, um deles com o Mercosul, indicando um futuro acordo de livre com\u00e9rcio, o que intensificar\u00e1 tamb\u00e9m as rela\u00e7\u00f5es comerciais do setor de <em>confectionery<\/em> e snacks com esse mercado\u201d, completa Fons\u00eaca.\r\n\r\nOs dados levantados pela ApexBrasil e apresentados em um estudo sobre o setor em 2020 confirmam. Apesar da ainda baixa participa\u00e7\u00e3o da ind\u00fastria brasileira de doces no mercado canadense, as exporta\u00e7\u00f5es v\u00eam crescendo ano a ano desde 2015. \u201cEm 2020, as vendas atingiram US$ 4,1 bilh\u00f5es, impulsionadas pelos chocolates, que responderam por US$ 2,7 bilh\u00f5es desse total, uma alta de 1,8% em rela\u00e7\u00e3o ao ano anterior\u201d, explica o analista de mercado da ag\u00eancia Eduardo Seixas.\r\n\r\nDe acordo com o especialista, vale destacar tamb\u00e9m a participa\u00e7\u00e3o dos snacks que, relativamente, obtiveram o maior crescimento percentual, de 9% em 2020 na compara\u00e7\u00e3o com o per\u00edodo anterior. \u201cOs snacks foram a categoria que mais cresceu nos \u00faltimos cinco anos e nossa previs\u00e3o \u00e9 que continue em expans\u00e3o nos pr\u00f3ximos cinco\u201d, revela.\r\n<h2>Confinamento e futuro<\/h2>\r\nO aumento das importa\u00e7\u00f5es canadenses de produtos brasileiros do setor acompanhou o movimento de expans\u00e3o desse mercado como um todo no Canad\u00e1. O desempenho \u00e9 resultado de novos h\u00e1bitos de consumo da popula\u00e7\u00e3o e do aumento da demanda durante o isolamento social e confinamento em casa, devido \u00e0 pandemia, conforme esclarece o diretor de Rela\u00e7\u00f5es Institucionais da CCBC, Paulo de Castro Reis.\r\n\r\nSegundo ele, os estudos de mercado conduzidos pela CCBC indicam alguns aspectos valorizados pelos consumidores canadenses e que devem ser levados em considera\u00e7\u00e3o pela ind\u00fastria brasileira interessada nesse mercado. \u201cOs canadenses s\u00e3o abertos a novas experi\u00eancias e \u00e0 degusta\u00e7\u00e3o de sabores \u00fanicos. Os sabores \u00e9tnicos, os produtos gourmet e especiais despertam bastante interesse dos compradores. Outro ponto relevante \u00e9 a preocupa\u00e7\u00e3o do canadense com o impacto social e ambiental de empresas e produtos\u201d, afirma.","_et_gb_content_width":"","footnotes":""},"categories":[68],"tags":[555,797],"class_list":["post-32587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-ccbc","tag-brazil-canada","tag-opportunities"],"cp_meta_data":{"_wpml_word_count":["{\"total\":0,\"to_translate\":{\"en\":762,\"fr\":762,\"pt-br\":762,\"zu\":762}}"],"_alp_processed":["1675943863"],"_wp_page_template":["default"],"_wpml_location_migration_done":["1"],"_mtsnb_override_bar":["a:1:{i:0;s:0:\"\";}"],"_et_monarch_override":[""],"_et_builder_version":["BB|Divi|3.21.1"],"_et_pb_first_image":[""],"_et_pb_truncate_post":[""],"_yoast_wpseo_linkdex":["63"],"_yoast_wpseo_content_score":["30"],"_thumbnail_id":["32549"],"post_do_preventscroll":["0"],"css_selector_at_pages_selected":[""],"post_enableurltrigger":["0"],"overlay_automatictrigger_disablemobile":["0"],"post_do_hideclosebtn":["0"],"post_do_customizeclosebtn":["0"],"sb_divi_fe_layout_overrides":["a:5:{s:21:\"sb_divi_fe_pre-header\";s:1:\"0\";s:20:\"sb_divi_fe_post-menu\";s:1:\"0\";s:22:\"sb_divi_fe_pre-content\";s:1:\"0\";s:23:\"sb_divi_fe_post-content\";s:1:\"0\";s:21:\"sb_divi_fe_pre-footer\";s:1:\"0\";}"],"ags_jhf_disable":["0"],"_last_translation_edit_mode":["translation-editor"],"_wpml_media_featured":["1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1"],"_wpml_media_duplicate":["1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1","1"],"_et_post_bg_color":["#ffffff"],"_et_post_bg_layout":["light"],"_et_pb_show_title":["on"],"_et_pb_post_hide_nav":["default"],"_et_pb_page_layout":["et_no_sidebar"],"_et_pb_side_nav":["off"],"_et_pb_use_builder":["off"],"_et_pb_ab_stats_refresh_interval":["hourly"],"_et_pb_old_content":["<h2><em>Parceria apoiar\u00e1 empresas que integram o Projeto Brasil Sweets and Snacks a alcan\u00e7arem o mercado canadense, com abertura de oportunidades e rodadas de neg\u00f3cios<\/em><\/h2>\r\nPor Estela Cangerana\r\n\r\nO Canad\u00e1 j\u00e1 estava na mira das ind\u00fastrias brasileiras de chocolates, amendoins, balas e snacks, mas agora a conquista desse mercado ganhou um grande facilitador. A associa\u00e7\u00e3o representante do setor, a Abicab, em conjunto com a Ag\u00eancia Brasileira de Promo\u00e7\u00e3o de Exporta\u00e7\u00f5es e Investimentos (ApexBrasil), por meio do <em>Projeto Brasil Sweets and Snacks<\/em>, acabam de fechar uma parceria com a CCBC para apoiar as a\u00e7\u00f5es de abertura do Canad\u00e1 para os produtos <em>Made in Brazil<\/em>.\r\n\r\nO acordo prev\u00ea uma s\u00e9rie de a\u00e7\u00f5es, entre webinars de apresenta\u00e7\u00e3o de oportunidades e detalhamento do potencial de mercado, reuni\u00f5es preparat\u00f3rias e rodadas de neg\u00f3cio com compradores canadenses. As iniciativas j\u00e1 come\u00e7aram a acontecer e devem culminar com a participa\u00e7\u00e3o das empresas brasileiras do setor na segunda edi\u00e7\u00e3o do <a href=\"https:\/\/www.ccbc.org.br\/brazilianweek\/\">\u00a0<\/a>, entre os dias 7 e 10 de setembro deste ano.\r\n\r\nSegundo o presidente da Abicab, Ubiracy Fons\u00eaca, a parceria fortalece o trabalho do <em>Projeto Brasil Sweets and Snacks<\/em>, que tem o Canad\u00e1 como alvo, devido a seu alto potencial. \u201cEntre 2018 e 2020, o setor apresentou crescimento de 158% em valor nas exporta\u00e7\u00f5es para o mercado canadense. O ambiente comercial amig\u00e1vel e uma variedade de importadores em todo o pa\u00eds indicam uma boa oportunidade para a entrada de produtos brasileiros\u201d, diz.\r\n\r\n\u201cAl\u00e9m disso, o pa\u00eds possui uma grande rede de acordos comerciais e cinco em fase de negocia\u00e7\u00e3o, um deles com o Mercosul, indicando um futuro acordo de livre com\u00e9rcio, o que intensificar\u00e1 tamb\u00e9m as rela\u00e7\u00f5es comerciais do setor de <em>confectionery<\/em> e snacks com esse mercado\u201d, completa Fons\u00eaca.\r\n\r\nOs dados levantados pela ApexBrasil e apresentados em um estudo sobre o setor em 2020 confirmam. Apesar da ainda baixa participa\u00e7\u00e3o da ind\u00fastria brasileira de doces no mercado canadense, as exporta\u00e7\u00f5es v\u00eam crescendo ano a ano desde 2015. \u201cEm 2020, as vendas atingiram US$ 4,1 bilh\u00f5es, impulsionadas pelos chocolates, que responderam por US$ 2,7 bilh\u00f5es desse total, uma alta de 1,8% em rela\u00e7\u00e3o ao ano anterior\u201d, explica o analista de mercado da ag\u00eancia Eduardo Seixas.\r\n\r\nDe acordo com o especialista, vale destacar tamb\u00e9m a participa\u00e7\u00e3o dos snacks que, relativamente, obtiveram o maior crescimento percentual, de 9% em 2020 na compara\u00e7\u00e3o com o per\u00edodo anterior. \u201cOs snacks foram a categoria que mais cresceu nos \u00faltimos cinco anos e nossa previs\u00e3o \u00e9 que continue em expans\u00e3o nos pr\u00f3ximos cinco\u201d, revela.\r\n<h2>Confinamento e futuro<\/h2>\r\nO aumento das importa\u00e7\u00f5es canadenses de produtos brasileiros do setor acompanhou o movimento de expans\u00e3o desse mercado como um todo no Canad\u00e1. O desempenho \u00e9 resultado de novos h\u00e1bitos de consumo da popula\u00e7\u00e3o e do aumento da demanda durante o isolamento social e confinamento em casa, devido \u00e0 pandemia, conforme esclarece o diretor de Rela\u00e7\u00f5es Institucionais da CCBC, Paulo de Castro Reis.\r\n\r\nSegundo ele, os estudos de mercado conduzidos pela CCBC indicam alguns aspectos valorizados pelos consumidores canadenses e que devem ser levados em considera\u00e7\u00e3o pela ind\u00fastria brasileira interessada nesse mercado. \u201cOs canadenses s\u00e3o abertos a novas experi\u00eancias e \u00e0 degusta\u00e7\u00e3o de sabores \u00fanicos. Os sabores \u00e9tnicos, os produtos gourmet e especiais despertam bastante interesse dos compradores. Outro ponto relevante \u00e9 a preocupa\u00e7\u00e3o do canadense com o impacto social e ambiental de empresas e produtos\u201d, afirma."],"_et_pb_enable_shortcode_tracking":[""],"_et_pb_custom_css":[""],"_yoast_wpseo_focuskw":["A Deep Dive into Canada"],"_yoast_wpseo_metadesc":["Second edition of the Canada Day CCBC Online Festival provides connections in culture, education, art, and leisure, as well as significant bilateral business opportunities\u00a0"],"_edit_lock":["1624392158:25"],"_edit_last":["25"],"slide_template":["default"],"rs_page_bg_color":["#ffffff"],"_wp_old_slug":["imersao-ao-canada"],"_wpml_media_has_media":["1"],"_yoast_wpseo_primary_category":["53"],"_et_builder_dynamic_assets_loading_attr_threshold":["2"],"_pingme":["1"],"_encloseme":["1"]},"acf":[],"_links":{"self":[{"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/posts\/32587"}],"collection":[{"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/comments?post=32587"}],"version-history":[{"count":0,"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/posts\/32587\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/media\/32549"}],"wp:attachment":[{"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/media?parent=32587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/categories?post=32587"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ccbc.org.br\/en\/wp-json\/wp\/v2\/tags?post=32587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}